Ruth Sunderland
Political wives are still used to woo voters, despite the obvious strategic flaws says Ruth Sunderland, editor of Observer Business & Media
View ArticleJames Bennett
Business are still only waking up to the bottom-line benefits of an engaged workforce, says James Bennett, head of content at internal communications research and training company Melcrum Publishing
View ArticleWhat is engagement?
The case for engagement is irrefutable, but how many internal communicators stop to question what engagement is and who owns it? Cami Joerin and Sholto Linday-Smith dig deep
View ArticleRewind: The Madness of George III
Crisis management is nothing new – but it has evolved. Each month, we’ll be delving into history and asking you to apply modern day communications wisdom to an olden day crisis. The King became...
View ArticleCrisis management suitcase
You’re called away to manage the communications fall-out of a crisis. What should you pack? Here, Paul Robertson, leader of crisis management at PricewaterhouseCoopers, identifies the items in his...
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KitKats and brickbats
Social media can help to qualm stakeholder concerns over sustainability and corporate responsibility. But only in the right hands – as Nestle found to its cost. Neil Gibbons reports
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Word Clouds - The language of confrontation
BA’s unusually forthright attack on Unite contained more blood-and-thunder than we hear from the modern military: John Simmons analyses the language of confrontation.
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The internal magazine
With digital on the rise, do people still care about the printed word? Neil Gibbons reports:
View Article@loggerheads
Is it time to admit no-one reads sustainability reports and new forms of stakeholder engagement should be found?: Dr Alan Knight is owner of Single Planet Living, a CSR and sustainable development...
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Brand:rebrand - Argos
Over 90% of the UK population live within 10 minutes of an Argos store. More than 18 million households have a current Argos catalogue. So when The Brand Union took the brief to rebrand one of the...
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Profile of Andy Muncer
Our man in Amsterdam - After ten years at ING Wholesale Banking and three as a resident of Amsterdam, global head of corporate communications Andy Muncer is happy and settled: But this restless...
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Who's afraid of digital?
What are the barriers preventing the take-up of cutting edge comms? Jon Barker reports:
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